DRIVEN TO BE THE BEST. IT’S OUR PASSION.
In 1978, Bass Pro Shops® founder Johnny Morris introduced the first professionally rigged boat, motor and trailer package. The BASS TRACKER® boat package revolutionized the marine industry. His goal? To deliver boats of unmatched quality and value while building long-term trust with his customers. Today, huge boat showrooms are featured in every Bass Pro Shops® location.Standing behind your TRACKER® boat is the strength of Bass Pro Shops®, the world’s leading supplier of premium outdoor gear, and its Tracker Boat Center® locations. We build and back the best selling fishing boats in the world. With more than 50 Bass Pro Shops® and hundreds of independent dealers throughout the U.S. and Canada, rest assured there is a knowledgeable TRACKER dealer close and ready to serve you.
It’s been our commitment to you for more than 30 years, and our promise to you for the decades to come.
